5 Ways Traditional Media Companies are Using Online Video

Some clues for Local Media companies across Asia Pacific !

Woody Lewis is a Social Media Strategist and web Architect. He authors a blog at woodylewis.com about social media strategy for newspapers.

Online video is standard fare on many web sites. Businesses use video to drive marketing and communications, customer care, staff training, and many other processes. They have also put pressure on traditional media companies by embedding more ads in online video content, effectively shrinking traditional marketing budgets. What about the media companies themselves? How do they use online video, and which companies are seeing results that can potentially impact their business, and the public’s perception of them?Below are five examples of traditional media companies using online video to adapt to the changing new media landscape.

Read more at: http://mashable.com/2009/07/31/traditional-media-online-video/

Check out emerging Virtual Worlds Web TV Startup Life-On-Line From Australia – g’day Mr Cropper

Singapore celebrates its national day soon and the party happens in the virtual worlds too as Twinity marks the launch of ‘virtual’ Singapore. We chat with Twinity’s co-founder on Life On Line www.life-on-line.tv.


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