Category Archives: next generation web

Qwaq Unveils Virtual Spaces Software For Secure Enterprise Collaboration

A virtual Application for Corporates, how real is that… key benefit being… employee productivity !

Qwaq Forums, World’s First Virtual Workspace Application

PALO ALTO, CALIF. – March, 2007 – Qwaq, Inc., the creators of virtual spaces for the enterprise, today announced Qwaq Forums, the world’s only secure virtual workspace application. Qwaq Forums significantly enhances the productivity of distributed teams by bringing critical resources together in a virtual place, as if they were in an actual physical location, and providing them with all the tools and collaboration capabilities they need to work more effectively together. With Qwaq Forums, users can work together to establish workflow steps, create or review information in software applications, and evaluate designs in 2D and 3D, all while discussing topics using built-in text and voice chat. Further enhancing employee productivity, Qwaq Forums virtual workspaces are always available so users can return to a forum at another time to access and view changes that have occurred since they last visited the virtual space.

“Qwaq Forums is the first of several applications we’re building to provide enterprises with virtual spaces for real work,” said Greg Nuyens, Qwaq’s CEO. “We’ve received a fantastic response to the Qwaq Forums deployments in the energy market and by distributed industrial research teams. The virtual workspaces are allowing critical resources to collaborate more frequently and achieve better results.”

Qwaq Forums is easy to set up, use and navigate. Users can “drag-and-drop” content into a workspace from desktop and laptop computers, corporate servers or other locations. Information can be created, edited or reviewed using Microsoft Office and other productivity tools; corporate applications such as SAP, Oracle, or; design and 3D modeling tools; web browsers; or Enterprise 2.0 applications. Qwaq Forums provides GUI controls that enable users to access remote applications and portals to other environments.

Unlike traditional collaboration tools, which only work while a session is in progress, Qwaq Forums is persistent, meaning it is accessible to authorized users all the time. Users can work with others in real time; enter Qwaq Forums any other time and see changes made by other team members since their last visit; and create or modify content, and hand off work to each other as needed.

“Our industrial research affiliates are scattered around the globe and Qwaq Forums enables us to easily bring these key players together in a virtual workspace,” said Charles House, executive director of Media X at Stanford University. “Qwaq Forums allows us to discuss and collaborate on critical research themes and make better decisions by reviewing intermediate research results more frequently.”

Qwaq Forums uses the Croquet open source software development environment, which enables the creation and deployment of large-scale, distributed multi-user virtual 3D applications and metaverses. The Croquet architecture, supported by the Croquet Consortium, provides synchronous communication, collaboration, resource sharing and computation among large numbers of users on multiple platforms and devices.

Qwaq’s founders, executives and advisory board members are all seasoned technology industry veterans and thought leaders with extensive experience working together to build successful companies. The Qwaq management team and key technical staff all share a deep background in developing and bringing to market highly scalable, distributed systems and have been involved in key industry developments such as graphical user interfaces, persistent networked objects, web services and Croquet. Qwaq’s team includes founder and CTO, David Smith, a 3D pioneer and chief system architect of the Croquet Project; Nuyens, former CEO of instant802, chief technologist at Inktomi and Xerox PARC alumni; and Vice President of Enterprise, Remy Malan, former marketing vice president at AtWeb and director at Sun Microsystems. Qwaq Advisory board members include Alan Kay, founder of the Croquet Project, winner of the Kyoto Prize, Turing and Draper Awards, and one of the earliest pioneers of object-oriented programming, personal computing, and graphical user interfaces; and Internet pioneer and Croquet architect David Reed.

Qwaq Forums is available immediately as a hosted service. A version of Qwaq Forums that can be deployed in the enterprise, behind the corporate firewall, will be available in the second quarter of 2007. For more information, visit

About Qwaq, Inc.

Qwaq, Inc. is creating virtual spaces for the enterprise that enable collaboration in ways that weren’t possible before. Qwaq Forums, the company’s first product, is a secure virtual workspace application that significantly increases the productivity of distributed teams by bringing critical resources together in virtual places, as if they were in an actual physical location. A highly interactive and persistent environment, Qwaq Forums enables users to work, collaborate with others, and identify and solve problems.

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Velvet Puffin NOT quite there yet…gossip at E27 Event in Sentosa

Yesterday at a gathering in Sentosa of extremely talented people from E27, Velvet Puffin was discussed, if only briefly. It was concurred by all that Velvet Puffin is not quite ready yet for the public. I for one have downloaded the IM software and have no idea what to do with it, rumors were circulated they are getting into bed with a TELCO but nothing happening 2moro. It is Awesome how Velvet Puffin has received excellent media coverage, but what a shame for the user who wants an experience but upon registration (which is a chore on any website) there is nowhere or nothing you can do, was the release a few weeks TOO early. Please anyone correct me if I am missing something with my experience.

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SINGAPORE–Velvet Puffin could well be the next MySpace, if its creators have their way.

Velvet Puffin: the next MySpace?
By Aaron Tan, ZDNet Asia

SINGAPORE–Velvet Puffin could well be the next MySpace, if its creators have their way

Launched on Monday 5th March 2007 by Singapore-based mobile software provider Radixs, Velvet Puffin is a free integrated online service that marries social networking and instant messaging, says Radixs co-founder and CEO R. Chandrasekar.

Users can download the PC and cell phone clients and get the same social networking experience via a mobile phone or desktop computer. They can chat over multiple IM networks such as MSN and Yahoo, share photos and videos, as well as create and update their blogs over either platform.

Most of Velvet Puffin features, except IM chats, can be accessed via its Web site, though a software client will provide a better user experience, according to Chandrasekar.

“The social networking experience you get on the mobile phone is stripped down in nature–and the experience is poor,” he explained. “Velvet Puffin is ‘social networking meets instant messaging’…[where] we’re using instant messaging environments to invoke social networking,” he added.

Jill Aldort, senior analyst at the Yankee Group, said in a statement: “Velvet Puffin breaks down the ‘walled garden’ experience that has traditionally characterized consumers’ mobile Web and community experiences.

“The application provides a clean, user-friendly and totally functional interface for IM, as well as [for] sharing user-generated content across the PC and the mobile phone,” Aldort added.

Until now, Chandrasekar noted, other sites have attempted to capture single features of desktop-based social networking sites on the mobile platform. By aggregating all features associated with social networking, Radixs hopes to create a “holistic” mobile social networking experience.

For example, he added, Velvet Puffin’s Java-based mobile client allows users to search and view all videos available from YouTube on their handsets–a subscription-based service that has only been available to Verizon Wireless customers in the United States since last December.

Chandrasekar says Radixs is able to stream YouTube videos to Velvet Puffin users because the publicly available videos are not owned by YouTube. The streaming technology is based on Radixs’ Motion Experience Interface (MXI) operating system that allows existing full-fledged desktop applications to run on mobile devices without any source code redevelopment.

According to Chandrasekar, MXI-based devices were to be launched by 2005 but the deal with a handset manufacturer fell through earlier that year after both companies disagreed on the “go-to-market” strategy.

“Operators were willing to work with us, but things didn’t move on due to the lack of devices,” he said. “We then decided to go client-agnostic.”

Because it is offered as a free service, Chandrasekar said some revenues will be generated from contextual advertisements that will be introduced on both Velvet Puffin desktop and mobile clients. He assured users, however, that the ads will not be intrusive in nature.

Radixs will also partner mobile operators, which will distribute Velvet Puffin’s software, Chandrasekar said, adding that the company will receive a cut of operators’ data revenue generated from the Velvet Puffin service. He said operator partnerships will be announced in due course.

“More importantly, they will provide users with price packages that include the Velvet Puffin service,” he added.

For now, however, Chandrasekar does not expect the bulk of the revenues to come from deals with mobile operators. “The direct model will still drive revenues in the shorter term because when you work with one operator, [the partnership] is only in a particular country with limited numbers of subscribers,” he said.

“But, within the next 12 to 18 months, that will change as we strike deals with more operators,” he revealed.

Chandrasekar was unable to reveal how much was spent on developing Velvet Puffin, but noted that Radixs had received US$10 million in funding from investors for developing MXI.

Source: ZDNET Asia

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Singapore Event: to host FirstEver FREE Bloggers FleaMarket – itSreal

ChainFusion Pte Ltd is the creator of the BuyButtonz online payment system. BuyButtonz will be Singapore’s most affordable, most flexible and fastest payment platform for those wanting to conduct any online, e-commerce transactions over the Internet.

The BuyButtonz system employs a mobile phone 2-factor authentication tool such that buyers receive a security PIN via an automated telephone call every time they use the system to make payment. This means that the merchants are protected against fraudsters who may make the purchase and claim later that they had not approved the payment.

As part of its launch activities The Pacific West Communications will be putting together a FREE fair and flea market showcasing ecommerce and blog-commerce stores in a popular shopping area in Singapore in early April. If you’re interested in setting up a stall together with us, do give us a buzz on +65 65637391 or email

The event to be held on April 1 2007 will be free (No Joke) to all. Members of the public are invited and encouraged to support this unprecedented initiative. More details will be available soon.

Nets Press Release here: BridgeLink



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Building Business on Second Life – itSreal

BridgeLink: cairns

This Monday, CBS Corp. invested in a virtual world content developer called Electric Sheep Co in hopes of expanding its reach beyond television sets in living rooms. CBS will give about $7 million in financing for the developer, known for its success in creating 3-D spaces in online virtual worlds.

CBS Interactive’s president Quincy Smith said of the deal: “We believe that all these virtual worlds represent next generation communications platforms.” Electric Sheep’s spokesman chimed in saying “We’re helping [entertainment companies] bring their audiences into Second Life or other virtual worlds and then developing more entertainment experiences for that audience.”

Electric Sheep has many entertainment heavyweights among its client list: Major League Baseball, Yahoo Inc., Nissan, and Sony BMG Music Entertainment. The president of Millions of Us–an Electric Sheep competitor–recently postulated that Second Life will be near-photo quality five years from now.

This gives major media corporations a huge new arena in which to advertise. Just last month, AOL launched an interactive “mall” called “AOL Pointe” on Second Life, in which users can buy clothes for their avatars and interact together in a typical mall-type setting. CBS and AOL are on to something, seeing Second Life as the next step for the Web.

Because Second Life comes equipped with tutorials to teach users how to interact and build and advertise, it is an attractive playground for consumers and corporations alike. Perhaps this is where the Internet is migrating–it isn’t crazy to think that, in a few years, maybe a decade, the Internet will no longer be two-dimensional, but three-dimensional, like a world in Second Life.

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Australians in virtual world stampede – secondlife the Winner – itSreal

Asher Moses and Stephen Hutcheon – SMH Biztech
January 30, 2007

Telstra and the Australian Broadcasting Corporation will announce shortly that they have established, separately, a presence in the cult virtual world of Second Life.

They will join a growing throng of international companies – including Dell, Toyota, Adidas, IBM, and Intel – who have built a base within the virtual world, seeking to test its worthiness as a promotional and commercial tool.

Another local company, interactive TV provider Two Way TV Australia, also has advanced plans to open a shop front in the 3-D world.

Telstra spokesman Craig Middleton said the telco’s Second Life home would be called The Pond, and offer similar features to its website.

“Visitors will be able to do pretty much what they can at – buy songs, watch movies and so on – as well as explore the fascinating online presence we are creating,” he said.

“It will be highly interactive – fly around a scale replica of Uluru or walk across the Sydney Harbour Bridge.”

Mr Middleton would not give further details on what Telstra was planning, but said all would be revealed when The Pond opened to the public next month.

Over 3 million people from around the world have signed up for a (free) Second Life account. However, it is widely accepted that as few as 10 per cent of those members are active, making this a niche community in the universe of virtual world.

That, however, has not dampened the appetite for commercial enterprises, educational organisations and even governmental ones to dive in and test the waters.

On the weekend, a spokesman for an arm of the Swedish foreign ministry revealed that Sweden would soon be opening an official information outpost inside Second Life.

IBM recently teamed up with Tennis Australia to build and then operate a real-time version of the Australian Open inside the virtual world.

And two Australian educational organisations – the University of Southern Queensland and the Australian Film, Television and Radio School – have already opened for business in Second Life.

There are few details about the ABC venture beyond the fact that the corporation has purchased an island in Second Life. Access to the region is restricted, but the island – in the shape of the ABC logo – is clearly visible from an overhead view of the area.

Earlier this month Abigail Thomas from the ABC’s new media division posted a notice on a Second Life discussion board calling for suggestions for the Second Life project.

“The ABC has a wealth of digital assets that we are considering lending to the development of this project,” she wrote. “But rather than just reflect the ABC back to users in SL, we are looking at creating more of a public space for Australians.”

Two Way TV’s Daniel Barton said his company was well down the track with a Second Life presence that would connect users in its virtual set-up with its website, offering them rewards and incentives.

Jana Gillespie believed so strongly in Second Life’s potential as a marketing tool that she started a business, Big-Bit (http//, which specialises in helping real-world corporations establish a business presence inside the virtual world.

Her progress to date has been limited, but Ms Gillespie said she was close to announcing a deal with one major Australian company, and had recently been in negotiations with Tourism Australia.

“Second Life can be used as a test bed for products for a fraction of the cost it would in real life with the added feature of interactivity,” said Ms Gillespie, adding that its global reach makes for a highly effective distribution tool.

David Holloway, of Wollongong, is another of the few Australians who have used Second Life to spawn a real-world business.

His website, SLOz (, is a news source dedicated to covering Australian movements within the virtual world.

Holloway has monitored Australian companies’ forays into Second Life for some time, and noted that while many had been “not sure whether it was worth putting their brand out in what is a fairly new area”, they had since become more open to the idea.


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Sweden to set up FIRST embassy in Second Life – itSreal

Sweden to set up embassy in Second Life

Published: 26th January 2007 18:02 CET

Sweden is to become the first country to establish diplomatic representation in the virtual reality world of Second Life, officials said on Friday.

“We are planning to establish a Swedish embassy in Second Life primarily as an information portal for Sweden,” Swedish Institute (SI) director Olle Wästberg told AFP.
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The embassy would not provide passports or visas but would instruct visitors how to obtain such documents in the real world and act as a link to web-based information about the Scandinavian country.

“Second Life allows us to inform people about Sweden and broaden the opportunity for contact with Sweden easily and cheaply,” Wästberg said.

The Swedish Institute is an agency of the Swedish foreign ministry tasked with informing the world about Sweden. The ministry fully backed the initiative, he added.

Second Life — a fantasy world inhabited by computer-generated residents created by San Francisco technology company Linden Lab — has attracted several real-world companies, including car manufacturers and sports clothing makers, which created 3-D stores.

While there were individuals in Second Life calling themselves the “Canadian Ambassador” and “The United States Embassy to Second Life”, the Swedish initiative would however be the first officially sanctioned embassy in Second Life.

Wästberg hoped the embassy would open soon. In the longer term the Swedish Institute envisaged buying an island in the virtual world to create a home for Swedish companies.

On Friday, according to the Second Life website (, there were 2,938,247 inhabitants in its alternative reality, more than one third of them having signed up in the last 60 days.

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RUMORS: Google Earth a Secondlife in the making ?

All this hype about Second Life is resulting in lots more competitors, it seems. There was another rumor today about Google turning Google Earth into a sort of Second Life competitor. This one comes from Michael Eisenberg, a partner at Benchmark Capital, which is one of the investors in Second Life. He says the rumor is “Google is working on turning Google Earth into a virtual world a la SecondLife.”

Last month Business 2.0 speculated on this as well, noting that Google’s SketchUp product has tools to create 3-D models and add them as a layer to Google Earth.

The only missing pieces are avatars and a functioning economy. As EirePreneur pointed out, Google’s already eyeing the right advertising platforms for a virtual world, too.


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Filed under Blogroll, connecting, designer, experience, experiment, globe, internet, iptv, life, living, marketing, next generation web, Public Relations, real, second life, secondlife,, social networking, social networks,, virtual commerce, virtual worlds, web VS courtesy of APPENDAGES

Seems the worlds have differences yet the big corporates are Buying into secondlife itSreal


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