Category Archives: media

Social Media Marketing As A Business: What You Should Know — simple Ula

If there’s one freelance role that a large number of people want to get it’s social media marketing. Why? Because it’s a business concept that is interesting, on trend and a lot of fun to manage. Social media marketing is hard work, but the actual role itself can be a lot of fun. That’s why […]

via Social Media Marketing As A Business: What You Should Know — simple Ula

Leave a comment

by | June 26, 2019 · 10:36 pm

How To Buy An Internet-Ready TV

TVs that connect to the Web are evolving. Here are tips that can help you figure out what you need.

Getting your TV to double as an all-in-one set-top box or computer sounds like the Holy Grail of living room entertainment. Why pay $75 per month for cable when Hulu streams TV for free, Netflix streams unlimited movies for less than $10 a month, and Amazon offers 50,000 on-demand titles? Why have a Blu-ray player when Vudu streams 1080p video? Why sit with a laptop when news, social media updates and video chat are all available on a big screen, alongside all that video?

Some of the latest Internet-connected TVs can already do all of that, using nothing but an ethernet cord and a broadband modem. Still, TVs have a long way to go before they become the alpha and omega of living room devices. If you buy a new TV this year, there’s a good chance it will be Internet-connected whether you want it or not (the cheapest models cost less than $1,000), but don’t go throwing away all your set-top boxes just yet.

Here’s what we know right now: Consumers want more media to come through their TVs, especially video content. More than 27% of new TVs sold in January 2010 can be connected to the Web, according to research firm iSuppli, whether it’s through the TV itself, game consoles, specialized boxes like Roku or Vudu, a Web-enabled disc player or through a PC.

It’s expected that 25% of HDTVs shipped this year will be Internet-ready. The best of these sets do an admirable job of integrating Web content like news, social media, streaming audio and video and, soon, video chat. That said, these TVs still aren’t as versatile as the common combination of cable, a game console or disc player and a laptop. Web TV complements a full entertainment system, but it doesn’t define it.

TVs will supplant laptops as the preferred method for viewing Web video, no doubt, and other functions like news, social media and video chat will tag along as well. What remains to be seen is whether connected TVs will become the best method for harnessing the Internet, or if a “killer” set-top box will fill that role instead.

Several developers are working on such a box, a device that would serve both streaming and downloaded content, and work as a platform for other Web content or downloadable apps.

D-Link is set to release this year the Boxee Box, which is basically hardware that runs the intuitive Boxee media library software. Google ( GOOG news people ) is hard at work with Sony ( SNE news people ), Intel ( INTC news people ) and Logitech on Google TV. The companies have a working prototype of their own box, but “the technology might be incorporated directly into other TVs or other devices, like Blu-ray players,” the New York Times reported last month. Apple ( AAPL news people ) TV could also see some sort of upgrade or repositioning–never count Apple out of anything it puts its mind to.

Another issue to consider is that connected TVs, at least those currently on the market, are basically “closed” devices with only a few exceptions. The software, or “widgets,” that come built into TVs are pretty much the widgets you’re stuck with until the manufacturer offers a firmware update. For example, all 2010 LG NetCast-enabled model come with video-chat service Skype (functionality begins this summer). Anyone who owns last year’s models can’t get the upgrade without buying a new TV.

Samsung is trying out an app store on its Internet@TV enabled models, the first of its kind on a TV. It’s the same concept as the smartphone app stores like Apple’s App Store or Google’s Android Marketplace, but it’s still a work in progress. In early April there were fewer than two dozen apps available at Samsung’s app store. By comparison, the App Store had more than 185,000 apps and the Android Marketplace had more than 40,000.

Third-party developers have very little incentive to make apps for TV because they have to make at least a half-dozen versions of them, one for each manufacturer. Services like Yahoo! ( YHOO news people ) Widgets, a cross-platform service available on connected LG, Samsung, Sony and Vizio sets, could in theory make app creation more developer friendly, but it’s been around for more than a year and there have been few significant developments.

So what should you take away from this? Basically, don’t buy an HDTV just because it’s a connected model–buy it because it has a fantastic picture. It’ll probably be connected anyway, but you’ll probably want to keep your Blu-ray player and cable TV hooked up, and maybe even look into one of those game-changing set-top boxes when they come out. If you do want to go connected, here are a few new HDTVs with great performance and connectivity.

Samsung UN55C8000: Samsung’s latest and greatest LED (at least until the C9000 appears). This 55-inch, 3-D-ready beauty has a 240 Hz refresh rate and is less than an inch thick. The Internet@TV service includes Yahoo! Widgets for news, weather and the like, as well as Twitter, Facebook, Amazon and Blockbuster ( BBI news people ) on-demand, Netflix ( NFLX news people ), Vudu and Skype is coming this summer. You’ll also get access to Samsung Apps. Price: $3,499.

Vizio VF552XVT: This slick 55-inch LED doesn’t quite match the quality of the Samsung UN55C8000, but it’s pretty close and significantly cheaper at $1,999. You also get access to VIA, Vizio’s robust service featuring Netflix, Vudu, Twitter, Facebook, Twitter and a slew of Yahoo! Widgets. This may be the best Internet TV service out there.

LG 50PK750: Plasma is still the gold standard for picture quality. This mid-range, 50-inch model from LG won’t match the top-tier models, but you’ll still get deep blacks and a smooth picture for $1,399. You’ll also get access to NetCast, one of the most well-rounded connected services available, including Netflix, Vudu, CinemaNow, Yahoo! Widgets, Facebook, Twitter and Skype, which is coming this summer.

via How To Buy An Internet-Ready TV

TVs that connect to the Web are evolving. Here are tips that can help you figure out what you need.

3 Comments

Filed under aplink, internet, media, TV

Fast-growing Facebook aims for more social Web

(Reuters) – Facebook’s user base is growing at its fastest rate ever, the online social network company said on Wednesday as it rolled out features that link the company’s platform more tightly with outside Web sites.

Facebook’s “open graph” would let people see information tailored to their lives and interests wherever they are on the Web, the company’s chief executive Mark Zuckerberg said at the f8 conference in San Francisco.

The idea, Zuckerberg said, is to make Facebook the center of the increasingly social and more personalized experience that people encounter when they use the Internet. Facebook also wants to make it easier for other websites to share information across Facebook’s user base of more than 400 million people.

“We’re building toward a Web where the default is social, every application and product will be designed from the ground up to use real identity,” he said.

Facebook users would be able click on a “like” button next to content on sites such as Time Warner Inc’s CNN and Walt Disney Co’s ESPN, and share the information on their Facebook profiles in a better way than the “share” button that many sites use.

Those sites in turn could display content from a Facebook user’s network. For example, a box on CNN.com could show that three friends “liked” a certain story.

Facebook has also partnered with review site Yelp and music discovery service Pandora, to enable more widespread sharing of users’ preferences across those sites.

In addition, Facebook and Microsoft, which owns a small piece of the social network, are launching a document creation and sharing application, based on Office 2010, that can be accessed through Facebook and an outside site.

Facebook, which has faced criticism for sharing too much user information, deflected questions about privacy concerns.

In a press conference following the keynote, Zuckerberg said applications on third-party sites will share no more information than before.

“I think what this actually means is that people are going to be sharing less of their information when they don’t need to around the Web,” he said.

GROWING FAST

Since its creation in a Harvard dorm room in 2004, Facebook has emerged as one of the Internet’s most popular destinations and is increasingly challenging established Web powerhouses like Yahoo Inc and Google Inc.

Facebook is the fourth-most visited site in the United States, and displaced Google in January to become the top U.S. site by total number of Web pages viewed.

Facebook’s event comes a week after rival social networking sensation Twitter held its developer’s conference in San Francisco, and announced that it had signed up more than 100 million users — marking the first time the company has revealed its number of users.

In September, Facebook said that it had recently turned free cash flow positive, meaning that it makes enough money to cover operating costs and capital spending.

Facebook director Mark Andreessen also told Reuters last year that the company would surpass $500 million in revenue in 2009.

Last year, Facebook received $200 million in funding from Russian Internet investment firm Digital Sky Technologies, in a deal that pegged the value of Facebook’s preferred shares at $10 billion. DST also bought more than $100 million of common shares directly from Facebook shareholders, valuing Facebook’s common shares at $6.5 billion.

(Reporting by Gabriel Madway. Editing by Maureen Bavdek and Robert MacMillan)

Fast-growing Facebook aims for more social Web

Leave a comment

Filed under aplink, facebook, media, social media, tech

Recruit.net strategy evolves targeting social media micromarkets

Recruit.net Powers Ping.sg Newly Introduced Job Search Function..

Recruit.net’s marketing strategy evolves targeting social media micromarkets with job channels powered by Recruit.net’s award winning technology platform..

Singapore, May 5th 2008, Recruit.net, an award winning tech company that operates a network of trilingual job search engines across Asia Pacific, has launched a new job search function at Ping.sg, Singapore’s leading blogging community site. With the new function, community members are able to search for ten of thousands of jobs through a single click at Ping.sg. The Recruit.net job channel allows for users to find tens of thousands of Singapore related jobs from hundreds of websites in a single search through Ping.sg: http://jobs.ping.sg/
Continue reading

Leave a comment

Filed under advertising, andrew peters, aplink, blogging, blogosphere, breaking news, David Meerman Scott, employees, employers, employment, hr, itsreal, job search, jobs, maneck mohan, marketing, media, micromarkets, opportunities, ping.sg, PR, Public Relations, recruit, recruit search, recruit.net, recruitment, search engine, search engines, searchme, singapore, singapore events, singapore news, social media, social media research, social networking, social networks, tech, u-zyn chua, virtual recruit

metaversum & twinity in the global news – itsReal

 

Great Day for Metaversum yesterday !

Continue reading

Leave a comment

Filed under media, media clipping, metaversum, PR, Public Relations, twinity

Is your Media Monitoring missing something ?

Are you seeking insights into what might be being said about…
your company, your products, your services or your competitors on the Internet.

– If yes, Harro Research can find out for you.

Harro Newsletter March 2008
+++++++++++++++++++++++++++++++++++

– Singapore continues to capture headlines across the world. These range
from sovereign funds buying into global banking franchises UBS &
Citibank to Mas Selamat’s inexplicable escape from police custody.

– Social Media continues to grow with countless sites lead by
individuals creating a form of on-line presence. We see these sites as
gaining credibility because the creators are making investments into
their web properties. This could be from site upgrades, to purchasing
their own domain names, registering with various search engines, and
communities.

– Facebook traffic tapers off. Is this the end of Facebook? Not likely.
You can now place ads on Facebook.
– Linkedin has updated its user interface. Are they following the
Facebook layout?
– Ning claims to be a virtual world? Well, it all depends on what people
perceive as a virtual world. Ning definitely has a growing community.

– Introducing a soon to be launch virtual world Twinity.com. This is a
virtual world funded by Germans, and builds upon the successes and
failures of Second Life. Twinity is about REAL people, REAL places, and
REAL events. Its invitation only for now.

– Are social networks the new search engine? Because of a global
increase in online media, search engines are struggling to remain
relevant. This has sprouted off countless vertical search engine. In a
parallel universe, social networks started facilitating community-based
interactions. They are strong in providing relevant news and events to
their community. This is something that search engines lack. In the
future, we will see social networks become a the mainstream of
information management supported by search engines.

Andrew Peters has joined Harro to lead sales & marketing. Andrew hails
from Australia/NZ and has mastered the art of internet-awareness. Andrew
also leads niche communications platforms like Twinity, the Internet
Association in Singapore, and countless other communities.

Harro.com gets a new look. As the Harro business evolves, we
communicate our business focus to the public. Harro is about Research,
Monitoring, Syndication and Reports. We maintain strict practices of
research confidentiality and information distribution.

Bloggorazzi.com has been created as a home for the social media
aggregation platform. Although this plays an important part of our
business, our focus is increasingly on what clients are looking for.
There is also a wealth of tools, methods and resources that assist us to
understand the media. Bloggorazzi is a valuable platform.

——————
Andrew Peters | Harro Research

Mobile : +65 9451-9012
Skype: ozawesum
email: apglobal@gmail.com
Web: www.harro.com
Squidoo: www.squidoo.com/harro

harro Research

Leave a comment

Filed under aplink, media, media clipping, media monitoring, research, social media, social media research

Secret Location – Secret Plans – Virtual Delivery – itsReal

Last evening at 2100hrs a secret meeting took place in a secret location in Second Life.
Continue reading

2 Comments

Filed under advertising, andrew peters, aplink, association of virtual worlds, business online networking, collaborate, collaboration, community, entrepreneurs, exclusive, innovative, linden labs, marketing, media, PR, Public Relations, second life, SECOND LIFE NEWS, secondlife, secondlife.com, singapore, singapore news, SL, social media, social networks, strategy, there.com, twinity, virtual commerce, virtual conferences, virtual design, virtual economy, virtual education, virtual fashion, virtual life, virtual news, virtual products, virtual properties, virtual spaces, virtual work, virtual worlds, Virtual worlds news, virtuality

How not to interview Forbes’ Youngest Billionaire – Mark Zuckerberg – itsReal

BusinessWeek’s Sarah Lacy at the South by Southwest Interactive conference was panned by the audience here — and in near-real time in the blogosphere.

Mark Zuckerberg
Mark Zuckerberg

That the social-media circus turned against its reigning ringmaster had more to with Ms. Lacy’s meandering questions and diversions into anecdotal tales of her previous interviews with Mr. Zuckerberg than it did with the Facebook CEO’s answers. Indeed, at one point he even suggested to her that she ought to ask questions — as opposed to sharing her thoughts — prompting the restless SXSW crowd to burst into applause.

Strange interview technique
Early in the interview when Mr. Zuckerberg started talking about Facebook’s Spanish-language expansion, Ms. Lacy interrupted to talk about her enthusiasm for Spain; when Mr. Zuckerberg got the floor back he explained that the expansion was more about his site’s popularity in Colombia. At another point she told a story about a previous interview she had done with the 23-year-old billionaire at Facebook’s office, relating that when the session had ended, Mr. Zuckerberg was drenched in sweat, and that he had a prevalent facial tick “like a little bird.”

Read more: Advertising Age

2 Comments

Filed under aplink, blogging, conversational marketing, facebook, forbes, mark zuckerberg, marketing, media, PR, Public Relations, social media, social networking, social networks

Spot the David Meerman Scott typo – in 3 hours i got a response from David wow- itsReal

How fast is the Internet – a mere 3 hours after my initial postDavid made a comment on my blog – it’s still a big secret – anyone want to try and spot the typo ?

The New Rules of Marketing and PR Find this book on BookJetty

Leave a comment

Filed under aplink, blogging, media, PR, Public Relations

David Meerman Scott I found a typo – itsReal

Has anyone else seen the typo ? – god forbid anyone go thru this blog and point out the many typo’s there must be – but it hit me smack in the face while reading – David’s the NEW RULES OF MARKETING AND PR – the book has been on my list to read for a while and why i took so long to discover and learn from it escapes me… i best get back to it now – I am half way thru, now there is a hint – let me know if you spotted the typo too – APLINK

2 Comments

Filed under aplink, blogging, marketing, media, PR, Public Relations