Category Archives: mckinsey

McKinsey Launches US$20,000 Contest in SL – itsReal

source: 3pointD

As we are about to launch a local SL contest – McKinsey have released theirs, I know ours will be more creative and fun, but here are the details of the Mckinsey Contest… stayed tuned for when we release ours…mckinsey.jpg

Consultants McKinsey & Co. have launched a Virtual Venture Competition in the virtual world of Second Life. [Via Sebastian Kupers, who also provided the image above.] The competition is open to students and young professionals no more than 32 years old, and first prize is US$20,000 in training and career counselling. Teams get 45 days to build a business, but there’s no fixed start or end date, you can apparently jump in at any time. Only a limited number of teams will receive initial funding, however. Speaking of funding, McKinsey is so adamant that no outside funding be used that it will be monitoring account balances during the competition (see the FAQ), so if you want to play, you’ll have to roll a new alt for the purpose. I actually think this sounds like a great project; it should attract young people who aren’t necessarily SL residents already, and it’s a nice vote of confidence that SL is a place with real lessons to be learned. The build looks pretty nice too. Check out McKinsey’s »orientation island« and its »Infocenter«.

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