Category Archives: andrew peters

Life On Line – A new internet TV program launches on February

A new internet TV program launches on February 1st that delves into how people spend their lives online. Life On Line, as the name suggests is about how people are increasingly spending more of their lifetime using the internet .

The TV show is the brain-child of Australian journalist and communications consultant Steve Cropper, who in 2008 was ‘Angelico Babii’, host of the LATE SHOW on Metaverse-TV ( and the creator of My-Metaverse ( a social network for people involved in the new media arts on the web.

“We want to go deeper into how people use their online time for news and entertainment, creativity, love, friendship, business, shopping, political engagement, work and play – or any other reason”, said Cropper. “We also scan the internet for emerging new talent – musicians, movie makers, writers, bloggers – anyone who is contributing to the richness of digital life”.

Life On Line includes a cast of seasoned bloggers, journalists and entertainers including internet band, Space Junky – three people living in the US, Australia and Malaysia who collaborate, record, produce and market their music entirely onine. The line-up also boasts the Marketing Director of the Association of Virtual Worlds, Andrew Peters who is also a leading practitioner of social networking and internet marketing campaigns. Every episode features internet news man Sigmund Leominster, a veteran blogger. There are guest comedians and musicians and interviews with people making news across the internet.

You are invited to visit the life-on-line viewers’ group website at

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Crazy not to include Social Media – itsReal

Marketing Interactive news report on 1st Singapore Tattoo Show 2009 and Social Media

Singapore – 15,000 people showed up at the inaugural Singapore Tattoo Show, a figure three times more than expected, thanks to some clever marketing on social media platform phenom Facebook.

The three-day convention, held on 9 January at Singapore Expo, was organized by Kirby Lian who appointed Pacific West Communications to handle the marketing communications for the show.

“Being the first time, funds were limited,” Andrew Peters, regional director Asia Pacific, for Pacific West Communications, said.


Pacific West was engaged by organizers to market the Singapore Tattoo Show over three months ago, with initial PR efforts using the traditional press release proving to be less viral. Peters then decided to ramp up the social media aspect of the strategy – aggressively tapping on Facebook and his blog.

“With Facebook, I initially seeded it with 100 of my friends which I thought would be open to the idea of tattoos and then decided to look around the internet and set up Google Alerts for anything related to tattoos or anything related to Chris Garver [a celebrity tattoo artist who was invited to the convention],” Peters said.

In October, Peters created the Facebook Group called Tattoo Artistry as a promotional tool for the event and within two weeks it went from 100 people to 1000. It now has become an online regional tattoo community with nearly 4,000 members.

“I think if any event company not looking at least to engage social media as a way to generate activity for an event before it actually happens, are crazy,” he said.

read more courtesy of Marketing Interactive:


Filed under 1st Singapore, 1st Singapore Tattoo Show, 1st Singapore Tattoo Show 2009, andrew peters, aplink, chris garver, social media, social networking, social networks

it’s hard to stand out – not so at AVW – go platinum

it’s hard to stand out ? not so at AVW – go platinum on AVW – Association of Virtual Worlds and enjoy international virtual & real recognition that will drive your busines development strategies immediately.
You don’t need to be Linden Labs or or facebook or even war of warcraft to make your mark on what is still an emerging yet strong and progressive industry !
The AVW is where virtual worlds, games, social networks, and those who wish to explore the technology, come together.
AVW is everything Virtual – let us help you drive your exposure and business development strategies


What is Platinum Membership

AVW Platinum is a new high visibility premium membership package that offers members the opportunity to showcase their companies, products and services in order to build both sales and brand awareness. This is an exciting way to stand out on the main AVW site, on the active and growing AVW business and social network and inside the AVW Global Virtual Headquarters.

AVW Platinum Membership includes:

1.     Logo on front page of the Business & Social Network (rotating basis) with link to member site. (

2.    Logo on the Main site’s Home Page (rotating basis) with link to member site. (

3.    Poster in the AVW’s Global Headquarters containing an embedded image of that member’s choosing and a click through to a website

4.    10% discount on sponsorship opportunities (such as upcoming discussion forums and conferences).

BONUS: AVW Platinum Members also have the opportunity to present their products and services in a Platinum Showcase presentation to be held inside the AVW Virtual Headquarters. In addition, the AVW will send out an email invitation to the entire membership of over 2,700 members—and counting!

AVW Platinum is offered at the introductory membership fee of USD99 per month.

Contact me: To Secure Your Premium Membership & Privileges – apglobal @

Check out the new AVW facebook group at

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1st Singapore Tattoo Show ’09 with Chris Garver – itsReal

Chris Garver of Miami Ink coming to Singapore’s 1st Tattoo Show with Endorsement and Support of Singapore Tourism Board (STB)

Over 60 Local & International Tattooists to converge on Singapore Expo from 9 – 11 January 2009 to Showcase, Educate & Celebrate Tattoo Artistry.
Show to include exhibitions, entertainment, & contests and will be open to the Public

Singapore 26th September, 2009, Event organizer, today announced the 1st Singapore Tattoo Show 2009, to be held at the Singapore Expo from 9 – 11 January 2009. The event is endorsed and supported by Singapore Tourism Board (STB) with Show Ambassador Chris Garver of Miami Ink, will place Singapore on the global map for Tattoo Artistry and best practices for one of the fastest growing and most enduring Industries today.

Some of the world’s renowned tattooists will be in Singapore to showcase their tattoo talents and create unique pieces of artwork. The extraordinary first tattoo show in Singapore will present over 60 artists from around the globe and will represent all the various modern tattoo styles ticking away with their machines in an exciting exhibition styled atmosphere.  Over 5000 visitors from around the region are expected to attend the 3-day event.


Tattoos are a passion for some and an art form for others. For most people a tattoo is a very popular fashion trend that exploded in recent years and has become a part of the collective imaginary of tattoo Artistry thanks to advertising, fashion, movies and TV which have used tattoo icons for messages that underline the freedom of choice of each individual.

“The tattoo show is an event that we know will draw different and varied visitors, keen to be educated, experience the art and be entertained. Some enthusiasts travel around the world to take part in tattoo shows, it is a time in which this art is experienced on one’s own skin and, it is difficult not to be affected by the unique atmosphere that makes tattoos a very familiar and easy form of body art for everybody’” said Kirby Lian from Utopia Studio, the Official Event Partner who is also the show’s inspirational mentor.

One of the most highly anticipated moments of the show will be the Tattoo Contests. A time in which the tattooed public become the protagonists. The tattoo contests are organized for the different categories (best black & grey, best color, tattoo of the day, etc) and every day artists and the visitors can take part in an exciting competition in which art takes centre stage.

About the Organizer

This young start-up company combines vision and passion for the tattoo artistry, bearing the charter to change the social norms associated with the permanence of this art form. Behind the company is a team comprising a professional tattoo artist-entrepreneur with 7 years’ industry experience and a marketer formerly from a multinational company. Having developed a wide network of global tattoo artists whom many are considered close friends, this team aims to promote the tattoo industry for the appreciation and commercialism of tattoo art. For more information please visit

Contact Information
Interested media, advertisers and sponsors should contact the show organizer before the closing date of 31 October 2008 at: Debra or Andrew

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Circos Helps Consumers Search for the Good Life -itsReal

Circos Helps Consumers Search for the Good Life

Concierge-like search engine connects consumers with premium lifestyle experiences


PRLog (Press Release) – Sep, 2008 – Today Circos relaunched its search engine, helping consumers find personalized, premium lifestyle experiences online. By tapping into the collective knowledge of people across the Internet, Circos condenses user-generated content into meaningful tips about hotels, restaurants, and other relevant brands. The updated site is live at

There are millions of insights and shared experiences distributed across the Web in individual communities, blogs, and forums, but it’s nearly impossible for a high-end consumer to locate the right insights and tips for their personal needs. Conventional Internet search relies on site statistics and popularity, leaving many answers buried under layers of irrelevant Web pages or worse, overlooked altogether……

……The new features multiple ways to find the perfect hotel or restaurant. A concierge-like guided search experience at walks you through your search with a simple three-step process. Circos’ “search by personality”

feature connects you with the previous experiences of others just like you. This means self-professed hipsters find the edgiest urban hotel, while high-end diva foodies are shown exclusive restaurants with the most attentive staff and service.  APLINK Note: WOW…


Circos Helps Consumers Search for the Good Life.

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Sebastien Deschamps told everyone about his new expat search engine called Interexpat, an edited search engine for foreigners living outside of their home country.

I had a fairly long conversation with Andrew Peters, a marketing and PR consultant who works on a variety of tech projects and corporate blogs.

Todd Murray is an Australian who was plugging a new internet television web startup called Activechannel.


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About Uthango a non-profit in 3D-Worlds « Africa in Virtual Worlds – itsReal

africa non-profit in Virtual Worlds

UTHANGO is some times asked, ‘what does a non-profit do in virtual worlds’ and ‘are you not better off in the real world addressing poverty’: Our answer always remains the same: “It is not an either or for us; we need to be in both areas to use technology and its innovative edge to make a difference in the lives of our beneficiaries”. Our challenge is to find resources to make it possible to show real world gain and integration via virtual worlds access, and we hope that the courage shown, will be contagious.

About Uthango in 3D-Worlds « Africa in Virtual Worlds


Filed under andrew peters, aplink, non-profit, virtual worlds, Virtual worlds news strategy evolves targeting social media micromarkets Powers Newly Introduced Job Search Function..’s marketing strategy evolves targeting social media micromarkets with job channels powered by’s award winning technology platform..

Singapore, May 5th 2008,, an award winning tech company that operates a network of trilingual job search engines across Asia Pacific, has launched a new job search function at, Singapore’s leading blogging community site. With the new function, community members are able to search for ten of thousands of jobs through a single click at The job channel allows for users to find tens of thousands of Singapore related jobs from hundreds of websites in a single search through
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Secret Location – Secret Plans – Virtual Delivery – itsReal

Last evening at 2100hrs a secret meeting took place in a secret location in Second Life.
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Jenelyn Estacio – Congrats you are the winner of the Singapore LUCKY contest – itsReal

A BIG thank you to everyone from Singapore for entering the lucky draw…

The deadline for entries was March 9, 2008.  The draw was performed on March 10, 2008…

The Singapore winner of a brand new 8GB iPod Nano is : Jenelyn Estacio *

Please stay tuned for our next contest coming soon – it is going to be just slightly more creative and engaging – prizes will be ?

* jenelyn we will contact you via email. is Singapore’s largest job search engine with over 30,000 new job listings from thousands of top companies. – Job search starts here! logo

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