Category Archives: 2d

Your Guide to Virtual Worlds – itsReal

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Second Life residents.jpg

Second Life avatars

From time to time, I’ll give an overview of one broad MediaShift topic, annotated with online resources and plenty of tips. The idea is to help you understand the topic, learn the jargon, and take action. I’ve already covered blogs, social networking, widgets and various other topics. This week I’ll look at the growing phenomenon of virtual worlds.

Background and History

Virtual worlds are online three-dimensional spaces where you can interact with other people, collect items and build structures, and communicate via a virtual representative of yourself called an avatar. These worlds have been influenced by various science fiction writers such as William Gibson and Neal Stephenson, along with the movie, “The Matrix.”

Virtual worlds differ from massive multiplayer online games (MMOGs) because they don’t offer battles against monsters or have an overriding mission for players. For example, a resident of the virtual world Second Life might spend time in that space accumulating virtual land, rather than striving to complete quests or conquer levels as one would in many popular MMOGs such as World of Warcraft.

The origin of virtual worlds goes back to early games such as Maze War, which was developed in the early ’70s at NASA. The game included eyeballs as avatars, there were maps showing the levels, and it was one of the first games played on networked computers, and eventually over a precursor to the Internet.

Habitat scene.gif

Habitat scene

In 1986, LucasFilm Games developed Habitat, a more two-dimensional environment that included humanoid avatars, and people could access the game through online service Quantum Link on their Commodore 64 computers. Developers Chip Morningstar and Randy Farmer, who maintain a blog about their experience with Habitat, say they let Habitat residents generally set their own rules governing the world — as long as they couldn’t hack into the system. In a research paper about their lessons from Habitat, the developers wrote:

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gogofrog on track to see 1.2 -1.5 million users – Virtual Worlds News – Feature

GOGOFROG

gogofrog continues to ramp up despite funding being elusive…

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EXCLUSIVE: interview with CEO & Founder of gogofrog – itsReal

GOGOFROG APLINK, a.k.a. Andrew Peters has just had an important call from the Australian High Commission and in the background are “frog like” obscene sounds emanating from my MacBook. How hard to keep a straight face and be serious with my homeland officials. These are the sounds emanating from the gogofrog websites homepage.

During the “State of Play” Virtual Conference I had the opportunity to hand my very last very badly mangled Pacific West Communications business card to the Founder of gogofrog, whilst I blushed with embarrassment, in true Aussie style he withdraw his own business card from his wallet and swiftly screwed it up…unfolded it and handed it to me with a “she’ll be right MATE” Rapturous laughter erupted and along with his business partner, Lorenzo from Japan, the gogofrog story began to unfold.

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Looking for a Career TIP – Look up the Digital Content Creation Industry – itsCreative

New report predicts huge growth for digital industries

A new report announces that the digital content creation market will rise to nearly $5billion in the next five years.

Jon Peddie Research‘s 2007 Digital Content Creation Report predicts that the 3D modeling and animation, 2D animation, digital video, graphics and imaging, and audio markets will reach a worth of $4.9 billion by 2012, reflecting a compound annual growth rate of 10%.

The report claims the fastest growing segments in the future will be interactive development and video, as the internet offers new distribution networks and new programming approaches to extend the power of individual web sites.

“We are seeing big shifts in the digital content creation market,“ says Kathleen Maher, author of the report. “There have been game-changing moves by Adobe with the acquisition of Macromedia and Serious Magic, Autodesk‘s acquisition of Alias and Colorfront and Google‘s acquisition of Sketchup and YouTube. The landscape is changing right in front of us all.”

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