Stopping Piracy – buy a CD – what rubbish! – itsReal

How PR and Advertising companies can spread the wrong message…

“A recent advertisement I heard on radio was informing people to buy CDs and stop “downloading” over the Internet in an effort to stop piracy.It seemed innocuous enough. A well intentioned community announcement followed by the eloquent words of an international artiste who offered that downloading over the Internet was killing creativity and instead we should buy a CD, ostensibly so we could “read the cover and really feel it”.What a load of rubbish! Well the sentiment was there. But just a little lacking in educational benefit for a community announcement. The PR guys writing the script for the artists need to step up to the plate before they get whacked out the park themselves.”

Read More at TheCellCity

Leave a comment

Filed under executive, ip, itsreal, online selling, piracy, PR, Public Relations, singapore, stop piracy

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s